Aviation Universe

FROM THE COCKPIT TO THE WRIST

Aeronautical instrumentation is the ultimate reference in terms of legibility, reliability, functionality and precision. Bell & Ross’ Instrument watches bring these design principles to the wrist. The brand designs and manufactures professional timepieces with technical expertise. Utilitarian and beautiful watches that reflect the one of the brand's mottoes: form follows function.

IN SEARCH OF THE EXTREME

There are certain professions that involve extreme temperatures, violent accelerations and dangerous high pressures. Bell & Ross has analyzed these dangerous situations with the men and women to whom they are a way of life: pilots, astronauts, mine clearers and divers. Professionals for whom a watch is a tool that supports them in their missions and also a loyal and trustworthy companion.

FORM FOLLOWS FUNCTION

In the quest for the ideal utilitarian watch and drawing on all their experience in the aeronautical and military fields, the brand’s engineers, master watchmakers, designers and aviators have combined their expertise to create three instruments with complementary dimensions and functions: the BR-01, the BR-03 and the BR S.

OPTIMAL LEGIBILITY BOTH DAY AND NIGHT

Its refined graphic style, the colour of its dial, the large numerals, the shape of its hands and its photoluminescent coating allow for immediate reading of the time, both during the day and at night.